Contractual Obligations

Contractual Obligations

by Steve Napierski to Videos

I guess I’ve worked in corporate environments for too long, but I’ve seen stuff like this too much not to see it as common practice. I’ve never actually had to do engage in any of this type of activity in a division I’ve been a part of, but it does happen.

And you really cannot blame Microsoft for engaging in this practice. From the get go, the Xbox One has been getting nothing but bad PR. Not going to lie, I’ve shared my fair share of this kind of content on Dueling Analogs, too. That said, I don’t really think you can blame Machinima either. Becasuse Microsoft and Machinima are both businesses and businesses exist to make money.

Microsoft has had a rough start with the Xbox One and Machinima has had to lay off a sizable chunk of it’s staff over the years. If an influx of funds from one to the other would monetarily benefit both companies, it would be bad business decision to ignore that opportunity.

That said, when it comes to video games, politics, or anything in life it’s your own responsibility to prove or disprove the information as true. Don’t just accept something as the truth just because you like the source. That’s my life lesson for you.

source: YouTube
via: Joystiq

Discussion¬

  1. Kaisoni
    Kaisoni says:
    March 10, 2014 at 4:48 am #

    I don’t think there’s any problem with paid advertising as such.

    However I’m pretty sure that you can blame Microsoft for this particular instance. If I’m not mistaken part of the contract was to keep quiet about the contract and to not say that you were being paid to not say negative things about them. That’s just not a good way of doing it in my opinion and makes them, and the people who agreed to do it look pretty bad.