Random Comic

Random Comic

Random Comic

by Steve Napierski to Comics

You want an explanation? You’re probably better off coming up with your own.

What I think I’m trying to say is that games can not succeed by the support of hardcore gamers alone. You need the support of regular and casual gamers as well if you want to be truly successful. If you’ve got a better explanation feel free to post in the comment section below.

The Laughing Dog
Once again, don’t forget from now until February 26th BigBoomBomb.com is pre-ordering The Laughing Dog (shirt). As with the other pre-orders, you save $2 off the regular price of $14.95 by ordering your shirt during this phase. So head on over there and order yours today.

I’ll see you on Monday or if you want sooner follow me on Twitter. I update that pretty frequently.

Discussion (26)¬

  1. CrzySLAM
    CrzySLAM says:
    February 18, 2010 at 12:31 am #

    Great comics, have been a Ghost in The Shell fan for years. Great Laughing Dog logo. One thing that would make it even better, is animating it. That way we can see and read the whole motto. Do it for all the GiTS fans!

  2. Ryder
    Ryder says:
    February 18, 2010 at 12:38 am #

    This… ah… makes no sense. Generally when I see a comic like this I’m expecting a familiar concept shown in a scathing, humorous, exaggerated light, but claiming that people supporting games by preordering and spreading word of it *harms* the games sales doesn’t make any logical sense. I don’t know how much of the comic should be read literally, but that leading to overstocking, thus bargain-binning, and lowered expectations doesn’t seem in any way a plausible idea. Although if what you’re trying to say is that games need to appeal to the casual masses as well as the hardcore fanbases in order to succeed, well, I agree. But the comic doesn’t represent that idea at all.

    Or I may be completely misreading it. ‘Pologies for the worthless internet criticism, but I thought I’d give my 2¢ since it’s what comments are for.

  3. tubazo1989
    tubazo1989 says:
    February 18, 2010 at 1:58 am #

    ………..*Random witty comment about simple yet complex comic*………….

    LOL! Sorry, but the best I came up with was: In a world where people treat the new “Bratz” games like “Halo 2″……….and it all goes downhill from there.

    Still, very funny comic! Have a good weekend!

  4. Anon
    Anon says:
    February 18, 2010 at 4:54 am #

    Way of the Samurai for PS2 comes to mind. Brilliant game, low sales.

  5. Anon
    Anon says:
    February 18, 2010 at 5:37 am #

    Psychonauts

  6. Dozer
    Dozer says:
    February 18, 2010 at 5:59 am #

    The fault then is with the shops, who would be repeatedly and mistakenly associating lots of pre-orders with high sales potential.

  7. Dozer
    Dozer says:
    February 18, 2010 at 6:00 am #

    also, why does the guy have a penis coming out of his forehead?

  8. Lokhai
    Lokhai says:
    February 18, 2010 at 9:04 am #

    Steve have you ever worked in the video/game retail industry? I ask because that’s amazingly accurate.

    When I worked at Game Stop as a CSR we were required to pick one of 3 major up coming titles to push pre-order when we answer the phone. What alot of these people wont tell you until it’s too late is that companies like Game Stop put in a bid for how many copies they get at release, and then they set aside the pre-orders. On occasion they can modify their order based on their pre-orders (Blizzard will allow companies to do this) but most of the time the first run cannot be modified. This is what happens every time a new console drops.

    When I worked at Suncoast it was a similar situation. At places like Blockbuster they just plan poorly. They fail to see that if a movie does well at theaters it often times doesn’t do well in the rental sector. Now there are exceptions like Avatar (just the first one to come to mind). This is also why you see hundreds of copies of movies you’ve already seen on their new release wall, and the movie you really want is always rented out.

    Back to the games though, retailers (once they show their pre-order sales) often pressure the manufacturers to get the game out. Their customers want it, and GameStop wants their money. Hince why when a game gets pushed and pushed it’s still often glitchy and buggy when it does finally come out.

    Awesome comic as always.

    • Steve Napierski
      Steve Napierski says:
      February 18, 2010 at 9:05 am #

      @Lokhai I used to be a FuncoLand store manager and FuncoLand was the predecessor to GameStop before it was bought by Barnes & Nobles.

      • tubazo1989
        tubazo1989 says:
        February 18, 2010 at 9:07 am #

        I knew it! I just didn’t want to jump to conclusions or assume. I always reference that comic when I meet people (Mostly at midnight releases) who start comparing gamerscore. In my opinion, and yes I haven’t played a TON of games so you may know harder ones to get, there are only 2 achievements worth waving our ****hats about: COD MW Mile High club, and Battlefantasia Perfect Hero (I’m so close!). What about you Steve (or am I being too weird when commenting because I’m old and haven’t had a blog in years)?

        • Steve Napierski
          Steve Napierski says:
          February 18, 2010 at 9:31 am #

          @tubazo1989 My favorite achievement that I have ever gotten and that I am most proud of is the Ace achievement on Aegis Wings. You have to get a score of 185,000 or better. Which means you can’t use a continue, you have to play the game on Insane level, you have to do it by yourself and you have to kill at least 98% of the enemies. Took me a few days to get it, but worth it.

  9. A.L.
    A.L. says:
    February 18, 2010 at 10:17 am #

    This comic can be interpreted many ways.One that hasn’t been mentioned (properly) is the misconception of pre-ordering to game sales.Pre-ordering doesn’t hurt a game whether it’s good or not,but at the same time even if it’s a good game it may be too different or under advertised for more than just the gaming purists to pay attention to it.At least that’s how I see this comic.

    • Steve Napierski
      Steve Napierski says:
      February 18, 2010 at 10:21 am #

      A.L. That makes a lot of sense. Until a better idea comes along, that’s what I was thinking.

  10. LerimtehNoob
    LerimtehNoob says:
    February 18, 2010 at 12:13 pm #

    I have to say I’d agree…. Though I would say there comes a point where you have to know who you’re marketing too. Obviously the target audience for a game like Demon Soul is going to be different from a game that sells itself now like Call of Duty. Finding a way to get your game out to every type of player is VERY important.

    You could always follow the Nintendo model. Take the game you know everyone already wants and manufacture a shortage, instead of overstocking like Xbox/PS3 developers. It drives sales up and keeps their bottom line lower.

    And am I the only one who thinks this pre-order crap for a free character or DLC is BS?

  11. Nicktwolf
    Nicktwolf says:
    February 18, 2010 at 5:16 pm #

    This is what I hear every time I’m with my girl friends son when we are game shopping and looking at the bargin bins. I have never really pre-ordered games before because I have seen no real reason to. If you look at how many places fill the shelves with games or stock very little of them(Wal-Mart comes to mind) then you have to look else where. With downloadable content it feels that way even.
    I do agree that the dlc is bs because why are we spending extra money for something that should be there? If the companies want to make more money they can use a little vasaline on us at least and offer a higher priced game rather then giving the offer for a game with or without music.

  12. Myrddin Wyllt
    Myrddin Wyllt says:
    February 19, 2010 at 11:58 am #

    Not an explanation, but a rebuttal:

    If games depend so much on the regular and casual gamers, and not as much on the hardcore gamer, then why are the mechanics and gameplay of so many of these “cool” games so inaccessible and difficult to learn?

    If game manufacturers want to make a shiatload of money, then they need to make games that look as good as Bioshock, but are as easy to play as Super Mario Bros. If you want to have 1001 different attacks, fine. Surprise me when I hit the attack button. Don’t make me dance under a tree at 12:59 am with an apple in my mouth while facing east and wearing a sock on my junk, so that I can shoot guns with both hands in an FPS. Just sayin’…

  13. Nicktwolf
    Nicktwolf says:
    February 19, 2010 at 5:00 pm #

    I think it has to do with these so called cool games are aimed more at teens who they hope will buy them up. The thing that irritates me about these is that most of the time the ones buying them are the parents who want to see if it’s ok for the kid to play. So if you make the game hard for the parent what’s to say they won’t let the kid play? I could be wrong.
    I think that developers are trying to make more casual and regular games because they know that’s where the money is. More then likely the ones for hard core gamers are so messed up because they feel if they are buying them they can handle them.
    I could go on about how I feel but I’m not sure if people would like what I have to say and this was about game sales of course. I do feel pre-orders do cause a small problem. If you have a lot of people pre-ordering a game it may look like it will be a hit and could cause them to want to stock up just in case more are needed.

  14. TK64
    TK64 says:
    February 19, 2010 at 9:07 pm #

    Perhaps this is years of Gamestop build up coming out in a big flood saying “We’ll pre-order our games when we damned well feel like it! And if it causes an economic depression, who cares?”

  15. SMJ
    SMJ says:
    February 21, 2010 at 9:20 am #

    Speaking as someone “in the business” — this is actually kind of accurate, and lends itself to the whole “pre-order” concept. Companies use pre-orders as a tool to know how many copies of a given game they should buy, but you can’t go off of that alone. You always have people who don’t want to pre-order a game, so you need to get some extra copies to cover those people. But you don’t want to go overboard, because the profit margin on new games is next to nothing – if you have 40 copies of a game sit on the shelves for a month and they drop $10, you’ve already lost money on that entire transaction. Panels 6+7 show this pretty well – companies regularly mark stuff down lower just to get -something- out of it, but people assume if the price drops the game sucks and it’s not worth playing. In short, Mr. Napierski’s comment about what games need to be successful is right on point, and it’s sad but true. Case in point? Beyond Good & Evil.

  16. Casual Stupidity
    Casual Stupidity says:
    February 21, 2010 at 9:46 am #

    Hahah, biggest shit ever. Yea, I dare you to plan for the Casual market then wonder what the fuck happened when they move on to the next ‘IS SO KOOL’ technological piece of garbage. Go ahead, betray your consumers so when the tweens and soccer moms move on you have no customers. Pathetic.

  17. Scott
    Scott says:
    February 22, 2010 at 12:35 am #
  18. Motte
    Motte says:
    February 22, 2010 at 2:22 pm #

    How can you draw this comic and not mention FFXIII in Japan? Even though the game sold, the stores had stocked too many copies, thus bringing the price down to almost 40% off after only a few weeks. This then made some western websites mistakenly report that FFXIII sold bad, a misconception adding to the already strong anti-hype for FFXIII

  19. gelugon2105
    gelugon2105 says:
    February 22, 2010 at 11:15 pm #

    Perhaps that is why Steam and other digital distributors make money: they practically have zero inventory.

  20. Julian
    Julian says:
    February 23, 2010 at 9:48 am #

    I think it means that those of us who actually track game releases from companies both well known and unheard of tend to preorder games we like, which can cause the retailers to order a lot of copies to keep in stock thinking that because of the high amount of preorders the game should also sell well. However in the case with most unheard of games that don’t get big tv press time people don’t buy games they don’t know so then the price drops and people tend to think that cheap=bad.

  21. Xuncu
    Xuncu says:
    February 24, 2010 at 12:52 am #

    I think what it’s saying:
    That when a game is overhyped, but doesn’t actually sell as expected, even if it’s good, overstock forces distributors to sell far below retail…. which is actually nice for those of us who both want a great game, ANd are cheap bastards: my copy of REZ was $7.99, mint condition, and in the disorganized bargain Bin.
    Somebody was a dumb fuck when they sold that, I can tell you.

    Unfortunatley, that means less profits for the Developers, and less likeley they’ll get to make another game.
    Additionally, that means that the unknowing pussy/casual gamers will not benefit from playing it either.

    I swear to the diety of your choice: I once heard this fucktarked little brat diss Okami for being “Supid Japanese crap.”
    I’m fucking serious. O. K. A. M. I.

    Second later, same fucktarded kid: “AAAWWWWHHHHH< THIS IS TEH GREATEST GAME EVAARRRRRRR!!”
    He was pointing at Generic Baseball Vdieogame 2005